Scope of privacy statement

Executive Strength is committed to protecting and respecting your privacy, and to acting in compliance with the UK Data Protection Act 1998 and applicable regulations. Simply visiting Executive Strength’s website does not require you to reveal personal data. But if you ask us for information, order products or services, register with us, use our services or report a problem, we collect any personal data you submit to us, and details of the transactions between you and us. In addition, we store information you may give us about your interests, or we may learn about these from your use of our goods and services.

This policy will explain how we collect, use and process the data that you give us.
We adopt a layered approach to privacy and data protection of which this privacy policy is one aspect.

Please do not send us any personal data about anyone else without their permission.

Whenever you give us personal data via our website, you are consenting to its collection and use in accordance with this privacy policy and any fair collection notice which is notified to you at the time of giving us such data.

What data we may collect from you
The data that we collect from you may include information:

  • You provide when you request our products and services
  • You provide when you complete forms on our site or for our products and services, including registering to use our site, subscribing to our services, posting material or using further services, including information you provide when you complete our psychometric questionnaires
  • You submit when you enter a competition or promotion sponsored by us
  • You provide when you contact us or report a problem to us; or complete a survey that we use for research purposes
  • About transactions you have entered into through our site or other orders placed with us
  • About your visits to our site (including traffic data, location data, weblogs and other communication data whether this is required for our billing purposes or otherwise) and the resources that you access, including by using cookies. We may also collect information about your computer, including, where available, your IP address, operating system and browser type, for system administration. This is statistical data about browsing actions and patterns and no individual is identified in collection of this data

How we will use your data
The personal data that we collect is used:

  • To provide you with goods and services that you request from us
  • To provide, on request, personalized computer-generated reports from completion of our psychometric instrument questionnaires, including via our Strengthscope® services or otherwise
  • For customer administration including carrying out our obligations arising from any contracts entered into between you and us and including retention of correspondence if you contact us
  • To personalize our service to you, including ensuring that content from our site is presented in the most effective manner for you and your computer
  • To seek your views on products and services
  • To enable you to participate in interactive features of our service, when you choose to do so, including livechat feature
  • For technical administration of our sites including notifying you about changes to our service

We also

  • Use data collected through completion of our psychometric questionnaires, including via Strengthscope® assessments or otherwise, for research purposes in order to produce statistics of the type described in our technical product manuals, eg psychometric norms and validity data. You may be asked, as part of the testing process, to give your consent to the use of your personal data for research purposes, and to answer additional research questions. If you decline from doing so, certain data is not collected or used for research purposes. If you do consent, the personal data collected may include sensitive personal data where you have submitted such but this will only be used for research purposes and only in anonymized and aggregated form
  • Automatically collect data about visitors to our site (for example on browsing patterns) by using cookies

Data anonymization

Every individual has rights as to how their personal data is handled, and we recognize the need to treat all such data in an appropriate and lawful manner, according to the classification of such data. Personal data, including sensitive data, are subject to certain legal safeguards specified in the Data Protection Act 1998 (the Act). At Executive Strength, all data (personal and otherwise) that we collect as a result of use of Strengthscope® assessments is handled in accordance with this Privacy Policy, and our Data Protection Statement and Terms of use. These set out the types of data that Executive Strength collects and the retention periods, archive periods and also destruction method for such data.

In accordance with the Act, personal data should not be kept longer than is necessary. This means that data should be destroyed or erased from our systems when no longer required.

Your right to opt out of direct communications If you do not wish Executive Strength to use your personal data for direct marketing of our goods and services, you can unsubscribe using the link in any email you have received from us or you can notify us in writing either by email to [email protected] or letter (address below) You can manage the direct marketing that you receive from us by signing up to the specific information that you wish to receive.

Please note, however, that occasionally we may need to communicate with you for administrative or operational reasons and therefore whilst you use our products and services and continue to wish to do so, it is not possible to opt-out of all communications with us.

How we use Cookies

‘Cookies’ are pieces of information in the form of small text files stored by a user’s web browser on your hard drive, when you visit websites. Cookies help to identify the user when he or she visits a particular web page; this enables the website to work more efficiently and your visit to be personalized, for example, to simplify the login process for registered users. They also provide information to the owner of the site. Cookies collect information about internet users such as their names, addresses, email details, passwords and user preferences.

Whilst cookies and the information they transmit may not identify a living individual when taken on their own, it may be possible to do so in combination with other information held by the owner of the site or a third party.

Executive Strength’s websites, along with most other major websites, use cookies, but it is possible to restrict cookies or withdraw consent to use by blocking the cookies which are set by us by turning off the cookie function (see the Help menu on your browser for details). However, if you do this, it will restrict the services you can use or our site may not work for you as well as we intend or at all. You can view more information about cookies at where you will also find information on how to delete cookies from your computer.

We may also use your IP address to help diagnose problems with our server and to administer our website. An IP address is an assigned number, similar to a telephone number that identifies your computer on a network. Your IP address is also used to gather broad demographic information.

We may also perform IP lookups to determine the domain you are coming from (e.g., to gauge more accurately our users’ demographics.

How we keep your data secure

We are committed to ensuring the security and integrity of personal information that we hold and acting in compliance with UK and EU data protection requirements, and have put in place appropriate technical and organizational safeguards to ensure this. We welcome updates at any time from our clients and enquirers relating to information that we hold about them.

As with all electronic communications, when you give us personal data by that means, the data may be sent electronically to servers anywhere in the world and may be used, stored and processed anywhere in the world, including countries outside the European Economic Area (EEA) (many of whom do not have stringent data protection laws). When we collect personal data through our psychometric assessments, if this is sent outside the EEA, we take all reasonably necessary steps to ensure that your data is treated securely and in accordance with this privacy policy, including, ensuring that the recipients to which it is sent are either “safe” countries with similar data protection regimes to ours or are covered by US/EU safe harbour certification or equivalent protection where applicable.

Whenever and wherever we collect, process or use personal data, we take steps to ensure that it is treated securely and in accordance with our privacy policy. However, transmission of information via the internet is not completely secure and therefore we cannot guarantee the security of data submitted to our site or other electronic means.

You should note that where we have given you (or where you have chosen) a username and/or password which enables you to access certain parts of our site, or use our products and services, you are responsible for keeping the username and password confidential. You should not share these details with anyone.

Who we will share your data with

We will not disclose your personal information to third parties except:

  • As necessary to fulfil your order(s) for our products and services and to validate your payment details
  • To suppliers and licensors that process data on our behalf;
  • In the event that we sell or buy any business or assets, including selling our business or assets
  • Where we believe, in good faith, that it is necessary to comply with the law or regulatory obligation or to protect the safety of Executive Strength, our customers or their clients, or the public, or to enforce or apply our terms of business or other contracts. This may include exchanging information with other companies or organizations for the purposes of fraud protection and credit risk reduction.

Some of these third parties may be located outside the European Economic Area (EEA), for example credit card processing companies or IT service suppliers or licensors based outside the EEA and therefore data may be transferred to, or stored at, or processed in, a destination outside the EEA. Where personal data is transferred outside the EEA, we take all reasonably necessary steps to ensure that your data is treated securely and in accordance with this privacy policy, including, where applicable, by ensuring that the recipients to which it is sent are either “safe” countries with similar data protection regimes to ours, or are covered by US/EU safe harbour certification or equivalent protection where applicable, and monitoring such certification to which ensure the adequacy of privacy measures. By submitting your personal data to us, you agree to this transfer, storing and processing.

We may also provide your personal data to anyone to whom our business or business assets are transferred. We may also disclose aggregated and anonymized information for marketing, product development, strategic or research purposes. In such data, no individual will be identified or identifiable from such data.

Links to other sites

This policy applies only to information collected by Executive Strength and its associated companies. Links within our sites to those of other organizations are not covered by this policy so when you link to other websites you should read their own privacy policies. We do not accept any responsibility or liability for those policies. Please check those policies before you submit any personal data to those sites.

How you can contact us

This is the website and privacy policy of Executive Strength Ltd. Executive Strength Ltd is registered with the UK Information Commissioner’s Office, as data controller (as defined by the Data Protection Act 1998) in respect of personal data collected by and/or transferred to us.

If you have any questions about our privacy policy, or wish to opt out of direct marketing or you wish to update or request any information about or copies of your personal data held by us, please e-mail: [email protected]; or telephone: 08001701018; or write to us at:

Executive Strength
20A Steerforth Street

If you have a complaint regarding any matter under this privacy policy or how we handle data, you may contact our Data Protection Officer, in the first instance, at the above address.

How you can obtain data we hold about you

If you wish to see a copy of the personal data that we hold about you, you can request this by writing to our Data Protection Officer at the above address. This right to see a copy of your personal data (a subject access request) exists under the Data Protection Act 1998 and, in accordance with the Act, we may charge you a fee of £10 for our costs in providing you with a copy of any personal data we hold about you.

How you can obtain data we hold about you

This privacy policy and all contracts entered into with Executive Strength are governed by English law and the place of performance of obligations will be England. As such we comply with the UK Data Protection Act 1998 and applicable regulations, as amended and applicable from time to time.

Changes to this policy

This privacy policy was produced in March 2015 and covers Executive Strength Ltd. We reserve the right to modify or update the policy from time to time.